Making bad things turn good

Met this morning with the man who is teaching a class I’m taking on word-of-mouth marketing. Fascinated by his own story of having grown up in the mortuary business and finding his way through various losses to, ultimately, success.

His story fascinates me for a couple of reasons, including the fact that he figured out a way to turn a minus (losing his web site design job, owning and losing his cell phone business, finding himself in a huge amount of debt) into a plus by taking a Connext Nation class and starting a business. Now, he teaches a class on word-of-mouth marketing in addition to running his own debt relief business.

I like his spirit. I admire his heart. And, I feel I’m learning about word-of-mouth marketing from an expert.

Lucky me. Good lessons here.

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